Reference
iGaming Products
iGaming products & services for operators, platforms and more.
22 products
22 products

7Rings Gaming
7Rings Gaming is a slot game studio whose Challenges tool runs goal-based reward campaigns: players chase objectives such as a x500 multiplier and get paid instantly. Challenges run inside 7Rings games and as a widget operators can add to their own site.
Gamification
Affilka
Affilka is affiliate management software for online casino and sports betting operators. It covers affiliate tracking and reporting, a commission constructor, sub-affiliate tiers, postbacks and built-in affiliate payouts. It began as part of the SOFTSWISS Casino Platform and now serves operators on many platforms.
Affiliate
Affise
Affise is a SaaS affiliate tracking and partner-marketing platform. Its iGaming edition gives casino and sportsbook operators and iGaming affiliate networks player-level tracking, CPA/RevShare/hybrid commissions, anti-fraud and automated affiliate payouts.
Affiliate
Alanbase
Alanbase is a SaaS builder for affiliate programs, with ready presets for iGaming. Operators, product brands and CPA networks use it to run their own partner programs, with real-time statistics, custom RevShare formulas and cohort analysis.
Affiliate
Cevro AI
Cevro AI (formerly ChatForm AI) is an AI player-support platform for iGaming operators, platforms and BPOs. Its AI agents resolve bonus, KYC, payment, responsible-gaming and technical queries end to end by taking actions in the operator's PAM and back office.
Support
Engagd
Engagd is a modular suite of player-engagement products for iGaming operators and platform suppliers: SpinSprints races, tournaments, raffles, scratch cards, lucky wheels, progressive games and jackpots, delivered through one integration and a configurable back office.
Gamification
Frogo
Frogo is an anti-fraud and risk management platform for iGaming operators and other online businesses. It combines device fingerprinting, static and dynamic scoring rules, AI predictions and graph investigations to catch bonus abuse, multi-accounting, payment and affiliate fraud in real time.
Services
Gamixter
Gamixter adds 13 retention mechanics borrowed from mobile games, such as tournaments, lootboxes, missions, jackpots and a bonus shop, to online casinos. It connects to an operator's CRM or backend through a JS widget and webhooks, with no migration.
Gamification
Gamler
Gamler.io is a Facebook ad spy tool built only for iGaming: a daily-updated database of competitor casino and betting ad creatives from more than 100 countries, for media buyers, affiliates and marketing teams.
Services
MICo
MICo builds machine-learning products for iGaming operators: Player Intelligence, which predicts future VIPs and churn risk, and a Recommendation System that personalises game lobbies. Both connect to the operator's stack via API.
Services
Moveo.AI
Moveo.AI is an AI agent platform for customer-facing operations. For iGaming operators it automates player support across web chat, email, messaging and voice, and shares one player memory between support, payments and CRM teams.
Support
Optimove
Optimove is a CRM marketing and player engagement platform for iGaming and sports betting operators. It combines a unified player view, AI decisioning, multichannel campaigns, on-site personalisation and a gamification module, Optimove Gamify.
Gamification
Playerly
Playerly is an analytics platform for iGaming game providers and media buyers that links traffic sources to in-game player behaviour, from the first ad click to game launches, spins, retention and GGR.
Services
PLUG2WIN
PLUG2WIN is a managed gamification and LiveOps engine for online casinos and sportsbooks. Missions, tournaments, personalised offers, a sport module and player analytics run on one coin economy, operated by the PLUG2WIN team on top of the operator's platform.
Gamification
Promofy
Promofy is a no-code gamification, sports free-to-play and jackpot platform for casino and sportsbook operators, with built-in AI tools for creating, targeting and localising promotions. It runs as an engagement layer on top of the operator's existing platform and CRM.
Gamification
Raphie
Raphie (formerly Conduet) is an AI customer-support platform for sportsbook and iGaming operators. Its AI agent resolves player tickets using live PAM data, an AI CoPilot guides human agents, and gaming-trained expert agents in the US and the Philippines handle complex cases.
Support
Reactimo
Reactimo is a managed player-reactivation service for iGaming brands. It brings dormant and never-deposited players back with reward-based campaigns sent by email, SMS and messengers.
Gamification
ReferOn
ReferOn is affiliate management software for casino and sportsbook operators. It covers tracking, real-time reporting, configurable commission deals, sub-affiliation and automated payouts, including crypto, across multiple brands.
Affiliate
Retenza
Retenza is a Cyprus-based service company that runs player retention, reactivation, VIP care and 24/7 multilingual support for casino and betting brands, as a turnkey outsourced service, outstaffing or a one-off setup.
Support
Smartico
Smartico is a unified CRM automation and gamification platform for iGaming operators. Real-time campaigns, gamification, free-to-play mini-games, a bonus engine, jackpots and AI models work together in one system.
Gamification
Sprut Gaming
Sprut Gaming is a B2B online casino and sportsbook platform with built-in gamification: ranks, a VIP club, achievements, a bonus shop, wheel of fortune, tournaments and jackpots, all running on one segmentation system that the operator configures per GEO without developers.
Gamification
Text
Text, formerly LiveChat Software, makes customer-service software: an AI Agent, LiveChat, ChatBot, HelpDesk and KnowledgeBase. Online casinos and betting sites use it for 24/7 multilingual player chat, chatbots and ticketing.
Support
iGaming products by category
The 22 products here are filed under Gamification (9), Support (5), Affiliate (4), and Services (4).
The platforms they integrate with most often are SOFTSWISS (10), Slotegrator (5), EveryMatrix (4), SoftGamings (4), and TrueLabel (4). 15 of the 22 products say they use AI.
A directory of iGaming products
This directory lists the products and services iGaming businesses buy rather than build: gamification and engagement engines, player support tools, affiliate software and B2B services. It currently holds 22 products, each with a card that shows its category, a short description and the ratings readers have given it.
The list is alphabetical by default. Switch to By rating for the votes signed-in readers have given each product, search by name, or narrow the list to one of the four categories. Game studios and sportsbook suppliers have catalogues of their own: casino game providers and sports betting B2B platforms.
What each product profile contains
A profile opens with a summary and a fact sheet: the official website, the company’s LinkedIn page, the contacts it publishes, the category, the legal entity behind the product where it is stated, and the problems it solves for an operator. Below come its tools, each with a one-line description, and whether and how it uses AI.
Client references name the operators and brands the product is known to serve, and Integrations lists the platforms it plugs into. A fact that is not known is left out rather than guessed, and a section with nothing in it is not shown.
How to compare iGaming products
Start with the category and the problems a product solves, then check Integrations against the platform your brands run on: a product that is already integrated with it is usually the shorter project. Client references show who runs it in production, and the Tools list shows how much of the job it covers out of the box.
Where AI matters to you — segmentation, support automation, risk signals — the AI section says whether the product uses it and for what. For the companies behind the casino brands, see operators ranked by brands and reach.
Questions about iGaming products
What is an iGaming product?
Here, an iGaming product is software or a service that operators, platforms and affiliates buy from a B2B vendor instead of building it in-house: a gamification engine, a player support tool, affiliate software, or a service such as consulting or content. Each profile names the product’s category, tools and integrations.
What do the four categories mean?
Gamification covers engagement mechanics such as jackpots, tournaments, missions and loyalty. Support covers the tools and services operators use to answer and keep players. Affiliate covers software and services for running or working with affiliate programmes. Services covers B2B services that are not a single software product. Each product is filed under exactly one.
How do I know whether a product works with my platform?
Open the product’s profile and read Integrations: it lists the platforms the product is known to be integrated with, linked to the platform’s page where igamingcpo rates it. A platform missing from the list is not proof that no integration exists, so ask the vendor through the contacts in its fact sheet.
How do I contact a product vendor?
The fact sheet of each profile gives the official website, the company’s LinkedIn page and the contacts the vendor publishes, such as a sales address or a messenger handle, where these are known.
Where does the product information come from?
Each profile is compiled from public sources — the vendor’s own site and documentation, its announcements and the trade press — rather than measured by igamingcpo. A fact that could not be confirmed is left out, and readers can mark each profile as useful or not.















