Hirexel recruits for iGaming operators and providers, crypto exchanges and Web3 projects, and fintech platforms, concentrating on revenue roles: sales, business development, account management, retention and customer success. It runs separate teams per sector and takes on C-level searches, whole-team builds of 5–50+ people, volume hiring of 10–30+ specialists and an embedded model where its recruiters work as part of a client's HR department.

A sister unit, Hirexel iGaming Factory, trains and certifies entry-level sales, account management and retention staff and offers them to partner companies; it also sells onboarding programmes, custom training and performance frameworks.

The agency reports more than 120 positions filled, an average time to hire of 14 days and a 90-day replacement guarantee.