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Paul Puolakka

CMO

Crypto-Casinos · Estonia

About

I’m a commercially focused iGaming executive with experience across affiliate, operator, and leadership roles, including running my own affiliate business. Since 2014, I’ve built a practical, full-cycle understanding of how revenue is generated in iGaming, from acquisition and conversion to sales, brand building, PR, partnerships, and long-term commercial strategy.

I work across growth, brand positioning, and commercial development, helping businesses strengthen their market presence, build high-value partnerships, and improve performance across both traditional and crypto casino verticals.

My focus combines revenue growth with brand visibility and relationship-driven expansion, ensuring sustainable long-term impact rather than short-term gains.

Over the years, I’ve built strong relationships across the industry and regularly contribute as a speaker, ambassador, and podcast guest. I value the network and friendships this industry has given me and enjoy being part of its continued evolution.

I’m driven by growth, partnerships, and building businesses that last.

Always open to connecting with good people in the industry!

Based in Estonia.

Questions about Paul Puolakka

Who is Paul Puolakka?

Paul Puolakka is CMO at Crypto-Casinos.

Where is Paul Puolakka based?

Paul Puolakka is based in Estonia.