Agnieszka Lisiecka is a business development leader at Pepper Partners, a recognized affiliate program in the iGaming space, where she serves as Head of Business Development responsible for expanding the program's commercial partnerships across the betting and online casino verticals. Her leadership of the business development function involves acquiring new affiliate partners, developing relationships with high-volume media buyers, and expanding Pepper Partners' publisher network through proactive commercial outreach and partnership development activities.
Lisiecka's expertise spans ASO, Facebook Ads, in-app advertising, PPC, push notifications, SEO, and UAC, reflecting a comprehensive multi-channel understanding that enables informed and productive engagement with affiliates and media buyers who operate across diverse digital traffic acquisition methods.
Her Head of Business Development role at Pepper Partners makes her a senior commercial figure responsible for the program's partner network growth strategy, contributing to the program's competitive positioning in the iGaming affiliate market where publisher quality and channel diversity are key determinants of affiliate program commercial performance.
