Marketing leader with hands-on experience building and scaling marketing at @Endorphina.
As Head of Marketing, I am responsible for global marketing strategy, execution, and operations across B2B and B2C. I lead multi-disciplinary teams (Digital, SMM, Events, PR & Community, Affiliates, LATAM) and ensure marketing is fully aligned with business objectives, product strategy, and commercial growth.
Beyond brand and campaigns, my core responsibility is building a high-performing marketing function-from structure and processes to people and performance. This includes defining roles and ownership, setting KPIs and reporting, optimizing workflows, and ensuring clear cross-department collaboration.
Key areas of responsibility:
-Ownership of global marketing strategy and long-term growth initiatives
-Building, scaling, and restructuring the marketing department
-Owning brand positioning, storytelling, and market differentiation
-Marketing operations: processes, KPIs, budgets, reporting, and execution control
-Leadership of cross-functional and regional teams
-Hiring, onboarding, team development, and performance management
-Making strategic and operational decisions
I combine creativity with strategic thinking. Strong operational discipline, ensuring marketing delivers measurable impact.
I hold a Bachelor’s degree in International Business from Metropolitní univerzita Praha and multiple certifications in project management, digital marketing, business management, and HR management. This background allows me to operate effectively at both strategic and organizational levels.
I am driven to build scalable and creative teams, robust internal systems, and the brand that performs globally.
