10 years in iGaming industry!
During my career I have been involved in product strategy, traffic acquisition, payment infrastructure, CRM, retention systems, affiliate marketing and operational management. I understand how the full ecosystem works - from player acquisition and conversion to long-term value growth and profitability.
My expertise includes:
- Payment flows optimization and PSP integration strategy
- Traffic acquisition (affiliate, performance, partnerships)
- Marketing systems and brand positioning
- Game portfolio strategy and provider negotiations
- Retention mechanics and LTV growth
- Operational structure and KPI management
I combine strategic thinking with strong analytical skills and real operational experience. I focus on building sustainable models, improving margins, and creating scalable systems.
