Upgaming
Also known as: Upgaming AG, Upgames
Upgaming is an iGaming software supplier founded in 2014 that provides a sportsbook, a casino game aggregator with more than 12,000 games from over 180 providers, and white-label, turnkey and enterprise platforms. It also develops crash-style mini-games such as Aero under its Upgames sub-brand; its contracting entity, Upgaming AG, is based in Zug, Switzerland.
- Founded
- 2014
- Headquarters
- Zug, Switzerland
- Ownership
- Upgaming AG (Switzerland), Steinhauserstrasse 74, 6300 Zug, as named in the privacy notice.
- Licences
- Netherlands (sportsbook authorisation, 2023, as stated by the company), GLI (certification in Brazil, 2024)
- Products
- sportsbook, aggregation platform, crash games, white-label platform, turnkey platform
- Also known as
- Upgaming AG, Upgames
- Website
- upgaming.com
- linkedin.com/company/upgaming
History
Upgaming says it began in 2014 with the aim of building a scalable ecosystem for experienced operators. It launched its in-house sportsbook and game aggregation system in 2016, opened an in-house game studio in 2018, and in 2019 added an affiliate system, CRM, bonus engine and management dashboard to its platform. In 2020 it opened offices in the Netherlands and Germany and adopted the Upgaming name, followed by an office in Malta in 2022 and one in Bulgaria in 2023.
In 2023 its aggregator was named Aggregator of the Year, its crash mini-game Aero won Best Crash Game at SiGMA Europe, it launched a Casino API and it received authorisation for its sportsbook in the Netherlands. In 2024 it launched an Enterprise Platform combining white-label and turnkey models and obtained GLI certification in Brazil; in 2025 it opened a branch in Argentina and launched Upgames as a separate brand for its mini-games. Its about page, as of 2026, claims more than 650 employees and 220 business partners, and its privacy notice is issued by Upgaming AG, Steinhauserstrasse 74, Zug.
Notable
- Aggregates more than 12,000 casino and live casino games from over 180 content providers.
- Its crash mini-game Aero won Best Crash Game 2023 at the SiGMA Europe awards.
- Spun its mini-games off into the Upgames sub-brand in 2025.
- Claimed more than 650 employees in 2026 and lists offices in Georgia, Malta, Switzerland, Bulgaria and Argentina.
Notable work
- Aero
- Dino
- Raccoon
- Icefield
- Teleport
- Aquarings
How well established
The founding year, timeline, product range, office countries, awards and Upgaming AG's Zug address are documented on the official site. The official site does not state a company number, gaming licence numbers or a parent company, and the headcount and partner figures are the company's own.
