Aruze Gaming Global
Also known as: Aruze Gaming, AG2, Aruze Gaming America
Aruze Gaming Global (AG2) is a Las Vegas-based maker of land-based casino slot machines, cabinets and electronic table games, with social and real-money online versions of its games. It operates under Empire Technological Group, which in 2023 acquired the gaming-machine business, online assets and overseas operations of Aruze Gaming America.
- Headquarters
- Las Vegas, United States
- Ownership
- Aruze Gaming Global, Inc.; press releases say AG2 operates under Empire Technological Group and name Frank Feng as president and owner.
- Licences
- Nevada Gaming Commission (manufacturer and distributor licences for Empire Technological Group, dba Play Synergy, announced August 2023), Louisiana Gaming Control Board (announced February 2024), South Dakota (announced February 2024), West Virginia Lottery (announced February 2024), Wisconsin Division of Gaming (announced February 2024), Approvals from 14 US tribal gaming authorities (announced February 2024)
- Products
- land-based slot machines, slot cabinets, electronic table games, social casino games, online slots
- Also known as
- Aruze Gaming, AG2, Aruze Gaming America
- Website
- aruzeglobal.com
- linkedin.com/company/aruzegaming
History
The company traces its lineage to Universal Lease Company, established in Japan in 1969, and to Universal Distributing of Nevada (UDN), set up in 1983 and licensed in Nevada in 1984 as a gaming-machine manufacturer, distributor and slot route operator. UDN became Aruze Gaming America in 2005, with subsidiaries in Australia and Africa; it opened a manufacturing plant in Manila in 2009, incorporated Aruze Gaming Macau in 2011 and launched its first social game with Zynga in 2016.
In 2023 Empire Technological Group, trading as Play Synergy, which had received Nevada manufacturer and distributor licences that August, acquired the electronic gaming machines, online assets and overseas operations of Aruze Gaming America and renamed itself Aruze Gaming Global. In February 2024 AG2 announced approvals from 14 tribal gaming authorities and licences in Louisiana, South Dakota, West Virginia and Wisconsin. Its press releases name Frank Feng as president and owner and describe game development by the Rainbow Gaming studio and Empire Shared Services Philippines under chief innovation officer Masumi Fujisawa. The range covers MUSO and CUBE-X cabinets, video and mechanical stepper slots, electronic table games and online social games.
Notable
- Its predecessor UDN was licensed in Nevada in 1984 as a manufacturer, distributor and slot route operator.
- Empire Technological Group acquired Aruze Gaming America's gaming machines, online assets and overseas operations in 2023 and took the Aruze Gaming Global name.
- Announced in February 2024 approvals from 14 tribal gaming authorities and state licences in Louisiana, South Dakota, West Virginia and Wisconsin, which it said added to more than 150 licences already granted.
- The Aruze logo features an Archaeopteryx, which the company presents as a symbol of reaching new heights.
Notable work
- Gong Cash Extreme Dragon
- Coin Collector 5 Guardians
- Cash Locomotive Aztec Legend
- Wealth of Coins Trio Dancing Lions
- Golden Frog Baccarat
- Vegas 6 Hold'em
How well established
The corporate timeline, the 2023 acquisition, the Las Vegas address, the product range and the licences announced in 2023 and 2024 are documented on the official site. The official site does not give licence numbers or a founding year for the present company; a note on its August 2023 Play Synergy release says all 'ETG assets' have been taken over by Interblock Gaming, without a date or explanation.
