Markus Jalmerot has over 20 years of experience in online publishing, SEO, and affiliate marketing, with a strong focus on iGaming, finance, travel, and other competitive online markets. He founded the New Casinos network, which was acquired by Catena Media in 2017, where he later continued as Product Owner.

Today, he is Co-Founder and Editor-in-Chief of CryptoLists.com, focusing on iGaming, crypto casinos, cryptocurrency payments, SEO, and international content strategy. CryptoLists was named Crypto Affiliate of the Year at the SBC Affiliate Leaders Awards 2025.