Promofy
Promofy is a no-code gamification, sports free-to-play and jackpot platform for casino and sportsbook operators, with built-in AI tools for creating, targeting and localising promotions. It runs as an engagement layer on top of the operator's existing platform and CRM.
Общая информация
- Сайт
- promofy.ai
- linkedin.com/company/promofyai
- Контакты
- LinkedIn: www.linkedin.com/in/neginnamaziEmail: [email protected]
- Категория
- Геймификация
- Юридическое лицо
- Promofy Inc
- Какие задачи решает
- Bonus-led promotions that spend budget without building loyalty
- Every new promotion needs developer time
- Website visitors who leave before registering
- Turning sports-event audiences into registered, depositing players
- Running localised campaigns across many brands, markets and currencies
- Keeping reward spend within budget
Инструменты
Gamification Suite
Missions and unlockable missions, levels, ranks and XP, challenges, loyalty maps, virtual currency, cashback, wheels, mystery boxes and mini-games, run from one back office.
Sport F2P Suite
Free-to-play prediction games, Pick'ems, quizzes and jackpot-style games with live sports data, used to acquire and activate sports audiences.
Jackpot
Branded jackpot campaigns with up to four progressive levels fed by casino, sportsbook or deposit activity and an RNG-set hidden trigger, evaluated against GLI-19 by BMM Spain Testlabs.
Spark
On-site spin wheels, scratch cards, mystery boxes and banners triggered by exit intent, scroll depth, time on page, page visits or clicks, to turn anonymous visitors into registrations.
AI Suite
Flow AI, Target AI, Localize AI, Canvas AI and Insight AI for generating campaigns, building segments, translating promotions, creating visuals and comparing results.
Game Studio
A promotion engine for game studios to run campaigns across their whole operator network or for a single operator, market or game.
Engagement Hub
A sports-event engagement hub with match predictions, live quizzes and polls, instant-win games, missions and leaderboards, run standalone or integrated.
No-code campaign builder
Templates and a back office for building, segmenting, budgeting and launching branded promotions without developers.
ИИ
Использует ИИ
Promofy's AI Suite generates promotion campaigns from a few inputs (Flow AI), builds player segments from behaviour (Target AI), translates promotions into several languages (Localize AI), generates on-brand banners (Canvas AI) and compares campaign results (Insight AI).
Клиенты
- Betsson
- Flutter Central & Eastern Europe
- Adjarabet Arena
- Bet25
- MaxBet
- UnionBet
- Roll88
- Voy Ganando
- Epic Sweep
- GoalBible
Интеграции
- Fast Track
- Optimove
- Symplify
О продукте
Promofy is an engagement platform for casino and sportsbook operators. It combines gamification, sports free-to-play games, jackpots and on-site acquisition widgets in one system, and presents them as a single loop that runs from acquisition through retention to loyalty. The company launched in 2023 and names Promofy Inc as the entity behind its site and services.
Promofy works as an engagement layer connected to the operator's platform through APIs and front-end components, so the core platform does not change. The operator streams real-time player activity, marketing teams build campaigns from templates in a no-code back office, and rewards such as free spins, free bets, cash, bonus funds or bonus codes are paid out through the operator's own bonus engine. Promofy says most integrations go live in two to three weeks. It connects to CRMs such as Fast Track and Optimove, and it can also run on manually uploaded segments or event rules when no CRM is in place.
The product range covers a Gamification Suite (missions, levels and XP, loyalty maps, cashback, wheels and mini-games), a Sport F2P Suite for prediction games and quizzes, and Jackpot, a progressive jackpot product with up to four levels. Its Jackpot Promotions and Jackpot RNG passed evaluation against GLI-19 by BMM Spain Testlabs in July 2026. Spark adds behaviour-triggered pop-up games to convert anonymous website traffic, Game Studio lets game providers run promotions across their operator network, and Engagement Hub targets sports-event traffic, including for media, sports clubs and brands outside gambling.
The AI Suite helps teams generate campaigns, build segments, translate promotions, create banners and analyse results. The platform supports more than 30 languages, fiat and crypto currencies, multi-brand and multi-tenant setups, real-time analytics and budget controls that cap reward spend and distribution.
Promofy lists recognition as ICE Barcelona 2026 pitch winner, SPiCE Asia 2026 Startup of the Year and Starties Launch of the Year. In September 2026 the CRM provider Symplify announced an integration that embeds Promofy's gamification engine in its automated customer journeys. Promofy's published case studies describe free-to-play campaigns for an unnamed sportsbook client around Euro 2024 and the Champions League.
